Pantone Color of the Year 2021
PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 The mood for Pantone Color of the Year 2021 is best represented by the illuminating, two separate colors that emphasize how various elements come together to help each other. In many sectors, including apparel, home furnishings, and industrial design, as well as product packaging and graphic design, Pantone’s Color of the Year has driven product creation and buying decisions for over 20 years.
The union of PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating is one of power and positivity, realistic and rock-solid, but at the same time warming and positive. It is a tale of color that encapsulates the promise of something sunny and fun with deeper feelings of thoughtfulness. The combination of PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating is an aspiration and gives us hope, a message of happiness backed by power. We have to believe like everything is going to get brighter, which is important for the human spirit.
As people search for ways to improve themselves with energy, clarity, and hope to resolve the continuing confusion, our quest for vitality is fulfilled by spirited and emboldening shades.
PANTONE 13-0647 Illuminating is a vivid and happy yellow sparkling with vivacity, a warming yellow hue imbued with solar power. Ultimate Gray PANTONE 17-5104 is emblematic of strong and stable components that are timeless and have a firm base. Ultimate Gray softly assures, inspiring feelings of calm, steadiness, and durability, the shades of pebbles on the beach and natural elements whose weathered appearance highlights the ability to stand the test of time.
The PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 pairing, emboldening the spirit, highlights our inherent desire to be seen to be visible, to be remembered, to make our voices heard. Regeneration is motivated by a mixture of color linked to insight, imagination and intuition, and appreciation for wisdom, experience, and intellect, pressing us towards new ways of thinking and concepts.