PANTONE 19-4052 Classic Blue, the Pantone Color of the Year 2020. A timeless and enduring blue hue, timeless in its simplicity. Suggestive of the sky at dusk, the reassuring qualities of Classic Blue offer the promise of protection; highlighting our desire for a dependable and stable foundation from which to build.
As we cross the threshold into a new era, Pantone has translated the hue into a multi-sensory experience to reach a greater diversity of people and provide an opportunity for everyone to engage with the color. We will be tapping into sight, sound, smell, taste, and texture to make the Pantone Color of the Year for 2020 a truly immersive color experience for all.
“We’re living in this time now where things seem to be, around the world, a little bit, I don’t want to use the word unstable, but let’s just say a little shaky,” said Laurie Pressman, the vice president of the Pantone Color Institute. “Nothing is absolutely certain from one moment to the next.”
Imprinted in our psyches as a restful color, PANTONE 19-4052 Classic Blue brings a sense of peace and tranquility to the human spirit, offering refuge. Aiding concentration and bringing laser-like clarity, re-centers our thoughts. A reflective blue tone, Classic Blue fosters resilience.,