CK One Summer Daze new fragrance for 2022
Calvin Klein introduces CK One Summer Daze, the brand’s newest adaptation to join the CK One fragrance pillar. This season, the brand unveils a collaboration with British artist Harry Cartwright. Inspired by Cartwright’s signature style of iconic American imagery, the new fragrance takes us on a summertime journey through the American West. With innovative, vibrant illustrations to evoke and celebrate summer, the scent is a love letter to the season of happiness and sunshine.
CK One Summer Daze is inspired by the ultimate road trip with your tribe, and the freedom felt on the open road. Beautiful landscapes. Passing road signs. A map filled with endless adventure. The arrival of summer awakens one’s innermost feelings of warmth, youth, and playfulness.
The updated CK One Summer Daze bottle embodies the heat of summer with vibrant orange glass and bold yellow branding. The outer packaging, designed by British artist Harry Cartwright, serves as a canvas for creative exploration. Showcasing vintage imagery of swaying palm trees on picturesque beaches, the imagery instantly transports the wearer to the country’s sunny west coast.
To create this multi-faceted eau de toilette, master perfumer Ilias Ermenidis along with senior perfumer Clement Gavarry blended fruity notes with a hint of heat to elicit a refreshing scent built around an iced mint tea accord. The result is a citrus fruity summer rendition of the original CK One fragrance.
Bright and luminous, CK One Summer Daze opens with a zesty, citrusy top note of kumquat. An iced mint tea note at the heart lends freshness while musk and vetiver ground the juice, capturing the essence of the summer season in a bottle. The end result is a fragrance that provides a feeling of happiness. *CK One Summer Daze is a vegan formula, formulated with naturally derived alcohol, and contains 89% ingredients from natural origin. Its packaging is derived from recycled materials.
Perfume House: Firmenich
Perfumer: Ilias Ermenidis, Master Perfumer & Clement Gavarry, Senior Perfumer
Bottle + Carton Design: Harry Cartwright
Campaign Credits: Frosty Pop & Harry Cartwright