Bershka Christmas 2020 – Show Up – Show Out Selected by Jessica Goicoechea
Instagram-star and fashion entrepreneur, Jessica Goicoechea, brings her signature brand of glamour to Bershka this month with a curated collection of high-impact pieces for ending the year in style. Show Up – Show Out Selected by Jessica Goicoechea serves up the pieces you need to create jaw-dropping outfits for when you really want to ‘show up’. Bershka launches the collection with a stunning film featuring Goicoechea dividing into three of herself – giving her the ability (and the ’fits) to go everywhere and show up to events with star power.
The pieces are influenced by 90s and Noughties music divas – with a contemporary edge. We’re talking bold glamour with a twist, making it perfect for the street. Colors and materials are unapologetically out-there – think purple sequins, neon-green velvet, and electric-blue faux fur – even if you and your squad are staying in to celebrate.
The collection works all the angles with sharp shoulders, cinched waists, and wide-leg trousers, plus mini skirts and cutouts to bring sexy back. Cropped tops and jackets are fiercely feminine and a playoff against 90s baggy jeans and leather-look pants. Born in Barcelona, Goicoechea is now a global fashion influencer with her own clothing and cosmetics lines. We can’t wait for her to bring her attitude and aesthetic to Bershka to celebrate the art of showing up.